What is Inbound Marketing? Inbound marketing is a marketing strategy that focuses on ‘pulling’ high-quality leads to your business. At its core, inbound marketing is about creating value for your target audience by understanding their challenges and creating resources that help them overcome their obstacles. Inbound marketing is largely centered around quality content, how you market that …
WHY CONVERSATIONAL MARKETING IS IMPORTANT FOR YOUR BUSINESS? Conversational marketing is a form of relational and digital marketing. It allows companies to build stronger and long-lasting relationships with their customers through automated, real-time conversations on social media or the company’s website. Email campaigns, FAQs, forms, and chatbots are perfect examples of conversational marketing tools. Conversational …
Level up your eCommerce Strategy with a Conversational Approach Read More »
