B2B decisions are usually Price and Profit based so videos must focus on how the product saves Time, Resources & Money. B2Bs have a longer purchasing process so focus should be on Branding videos that enable & instigate relationship building.
A Digital Marketing strategy is basically a series of steps or a Marketing Action Plan that uses online channels to achieve your company’s various marketing goals. There are several online channels such as Website Marketing, Video Marketing, Social Media and Email Marketing to name a few. Each of these channels must be optimized to drive traffic to your company’s main channel in order to grow your business. Arokia IT can cover every aspect of your Digital Marketing needs right from evaluating your Business needs, creating a Digital Marketing blueprint, Content marketing strategy, Optimization, Analytics, Social Media and SEO/SEM.