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Building Scalable and Resilient Microservices on AWS: A Comprehensive Guide Written by Arokia IT Published on December 11, 2023 Read time 4 minute read Microservices architecture has revolutionized the way we design and deploy applications, providing flexibility and scalability. In this guide, we’ll delve into the principles and best practices for building a scalable and …

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How do Ads in Social Media such as YouTube, Facebook, Instagram work? Written by Arokia IT Published on June 30, 2023 Read time 10 minute read Social media advertising, or social media targeting, are advertisements served to users on social media platforms.  Social networks utilize user information to serve highly relevant advertisements based on interactions …

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What is Inbound Marketing? & Its Benefits Written by Arokia IT Published on June 21, 2023 Read time 10 minute read What is Inbound Marketing?  Inbound marketing is a marketing strategy that focuses on ‘pulling’ high-quality leads to your business. At its core, inbound marketing is about creating value for your target audience by understanding …

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Level up your eCommerce Strategy with a Conversational Approach Written by Arokia IT Published on December 07, 2022 Read time 13 minute read Why Conversational Marketing is important for your business? Conversational marketing is a form of relational and digital marketing. It allows companies to build stronger and long-lasting relationships with their customers through automated, …

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